IT is the art gallery of choice for A-listers, with Ed Sheeran, Michael Fassbender, Luke Evans and Gemma Arterton among its clientele.

Now West Contemporary is doing its bit to help the NHS during the coronavirus pandemic by donating 20% of its profits to buy vital protective equipment for frontline staff.

Ten of the gallery’s highly collectable artworks will be released today, with five more made available every subsequent Thursday at 12pm over the next 12 weeks.

Rare pieces from the likes of street art favourite Banksy (above), Iconic music photographer Mick Rock, urban artist Fin DAC and The Connor Brothers (below) - who painted a composition for Meghan Markle to give to Idris Elba as a wedding present – will be among those being sold.

A social media campaign, #masksforNHS, has also been launched to encourage people to share their stories of NHS heroics.

The money raised will be used to buy FFP3 masks.

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“In particular, I want to take this opportunity to urge any businesses that have seen an increase in sales due to the virus to get creative and start their own campaigns to raise money for what is critically needed in hospitals across the globe. NHS staff are risking their lives, whilst they save ours.

“You don’t have to buy art to donate - we are just as eager for donations as small as £1 to help buy NHS staff the FFP3 masks they need. The NHS staff and care workers are the soldiers fighting in this war against the coronavirus and they need every little bit of help they can get from the nation.”

Artwork can be bought from the West Contemporary website and updates on upcoming items can be found on its Instagram page.

Donations can also be made at the campaign's GoFundMe page.